Spring Break is Right Around the Corner

The TDC is funding the event and is spending $40,000 to promote the parade out of a $250,000 spring break budget. This comes from a $8 million marketing budget for spring break promotions.

Most women also said they would support efforts to restrict such images in spring break promotions.

A detailed report from a marketing firm describes how RJ Reynolds' spring break promotions at Daytona Beach nightclubs used live music, contests, games, and distribution of free cigarette samples:

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“This is one of the reasons why SolTrans continues to offer spring break promotions With its history of Bike Week events, spring break promotions and NASCAR races at Daytona International Speedway, the area has a proven ability to handle a large influx of tourists for short periods of time, Jones said. It also is conveniently situated next to I-4 and I-95, making it convenient to travelers from Orlando and Jacksonville, he said.

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With its history of Bike Week events, spring break promotions and NASCAR races at Daytona International Speedway, the area has a proven ability to handle a large influx of tourists for short periods of time, Jones said. It also is conveniently situated next to I-4 and I-95, making it convenient to travelers from Orlando and Jacksonville, he said.

Find Top Spring Break Destinations - Marriott


Brewers and beer distributors spent many millions of dollars sponsoring sporting events, rock concerts, spring break promotions, and other activities heavily oriented to students on college campuses. They were also heavy advertisers and supporters of baseball, football, racing events, and concerts or other cultural events.